El mercado de traspasos en la superliga de China

Estrategias de inversión e instrumentos en la creación de valor

Autores/as

  • Ricardo Gúdel Universidad de Valladolid
  • Emilio Hernández-Correa Universidad de Valladolid

DOI:

https://doi.org/10.37467/revtechno.v11.4476

Palabras clave:

China, Estrategia, Fútbol, Internacionalización, Inversión, Deporte, Industria

Resumen

La industria del fútbol presenta elementos diferenciadores que condicionan su desarrollo a nivel global, tales como los patrocinios, derechos de televisión, fútbol base o el mercado de traspasos. Las inversiones en el mercado internacional de traspasos por parte de los clubes de la Superliga China han sido motivo de estudio durante los últimos años recientes. En este artículo, se analizan y asocian las medidas adoptadas por las instituciones y autoridades chinas durante la última década para el fomento del desarrollo del talento y equipos nacionales junto con la mejora de la competitividad de la industria a nivel continental y global.

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Publicado

2022-12-29

Cómo citar

Gúdel, R., & Hernández-Correa, E. (2022). El mercado de traspasos en la superliga de China: Estrategias de inversión e instrumentos en la creación de valor . TECHNO REVIEW. International Technology, Science and Society Review Revista Internacional De Tecnología, Ciencia Y Sociedad, 12(4), 1–13. https://doi.org/10.37467/revtechno.v11.4476